HitPath — For Advertisers

Identify and reward partners that introduce your product to the most valuable audiences. Reliable tracking and best-in-class support.

Multi-Channel Tracking Needs

Manage your business with complete oversight and custom optimization tools. HitPath's fraud control and built-in suppression management ensure reliable, compliant traffic. Quick recruitment and onboarding; our Sales team helps connect you with viable partners.

Features

Tools to maximize performance and protect your brand.

Campaign management

Optimize traffic and boost performance. Geo, device, and browser redirects. Multisales, event tracking, vanity domains, and suppression data syndication.

Multivariate sales capping
Event tracking
Unlimited campaigns
Device, landing page and geo-targeting
Traffic isolation via Vanity Domains™
Multiple campaign types: Click2Call, CPA, CPC, CPV, Event-based

Reporting engine

Extensive reporting for performance marketers. Global reporting, multi-level detail, trend reports, device and event reporting, custom dashboards.

Global multi-level real-time reporting
Device and event-level reporting
Optout trends reporting
Trend reporting dashboard
Custom dashboard reports
Comprehensive global stats
Traffic breakdowns by affiliates/campaigns/advertisers
Custom reporting filters

Accounting tools

Monthly, semi-monthly, or weekly processing. One-click export to Quickbooks or third party integrations. Partial, advanced, and consolidated payments; affiliate bonuses.

Quickbooks™ integration
Advertiser and affiliate reconciliation
Varied paid schedules
Bonus payments for affiliates

Advertiser management

Brand protection and compliance with suppression syndication and fraud prevention. Custom application forms, universal pixels, and advertiser-specific reporting.

Compliance and brand protection
Custom universal pixels
Suppression data management
Trusted publisher discovery with CrossPub®, CrossPub Connect® and CrossPub Campaign Accelerator®

Communication tools

Automated updates for campaign status and caps. Built-in inbox messaging for direct communication with affiliates.

Real-time Pixel Chat™ for support
Integrated CMS for internal notes on affiliates, campaigns, etc.

System management

Unlimited internal users, customizable roles. Modular dashboard, four APIs, and HitPath Mobile App.

Custom user roles
Power Execution Language (PXL™) command line tool
Modular dashboard
System-wide API
HitPath Mobile App

Affiliate management

Comprehensive management tools, fraud detection, white-labeled partner portal. Custom payouts, pixels, vanity domains, and affiliate-facing API.

Vanity tracking domains
Application approval and fraud detection tools
Extensive affiliate-facing API
Custom payouts on the account level
Third party pixel management

Creative management

Creative wizard for emails, banners, and advanced media. Expiration dates, subject lists, per-affiliate creative assignment. Push creatives in a few clicks.

Multi-media creative library (email, banners, rich media, text)
Creative Packager™ Ad rotation
Hosted content with Click2Call integration
Compliance documents

Track Affiliates, Influencers, Coupon Codes, Apps, Leads, Phone Calls, Social Media Ads, and more!